Alyssa Diamond
Alyssa Diamond is a dynamic and innovative fashion designer specializing in apparel, print development, and product creation for lifestyle and licensed sports brands. A graduate of Thomas Jefferson University with a Bachelor of Science in Fashion Design, Alyssa brings over five years of progressive experience in the fashion industry, expertly blending creativity with technical precision. She has collaborated with major clients across collegiate and professional sports sectors, delivering collections that balance trend relevance, performance, and brand storytelling.
Currently a Freelance Creative Director and Senior Print Designer at Forged Fabrics, Alyssa has played a key role in developing custom corporate apparel for national clients such as Pepsi, CBS Sports, and ExxonMobil. She also works as a Product Developer for Fanatics, where she manages design projects from concept through production, ensuring quality and brand alignment. Alyssa’s extensive expertise includes tech pack development, garment fitting, and visual storytelling, making her a valuable asset to every project she undertakes.
Alyssa is passionate about creating designs that resonate culturally while meeting commercial demands. Outside of work, she is dedicated to personal growth and enjoys running, soccer—having had a college scholarship—and self-learning guitar.
• CAD
• Philedelphia University - BS Fashion Design
• Thomas Jefferson University - BS Fashion Design
What’s the best career advice you’ve ever received?
The best career advice I’ve ever received came from my mentor and CEO at Forbes Fabrics. He saw something in me early on and pushed me to lead with confidence, trust my eye, and take risks others might shy away from. His belief in my vision is what inspired me to spearhead a new arm of the company—a move that completely shifted the direction of my career. That advice taught me not just to follow opportunity, but to create it.
What are the biggest challenges or opportunities in your field right now?
One of the biggest challenges—and simultaneously one of the most exciting opportunities—right now is spearheading corporate apparel within a larger fashion brand like Forbes Fabrics. This emerging market means creating entirely new product categories, establishing supply-chain relationships, and solving complex design and fit challenges at scale. The opportunity lies in defining and leading this new corporate apparel arm, bringing together creativity, brand identity, and executive collaboration. The challenge is balancing innovation with consistency, ensuring each line meets both performance and brand standards. For me, stepping into this role means forging new territory and defining what success looks like, one custom print and uniform package at a time.